| Brainlink's E-commerce and Business Intelligence Tools Helps Small Business Win Big | | Print | |
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Situation: A small retailer with thousands of products wanted to establish an Internet presence to increase sales. Because of the nature of their business it was critical that they be able to change product inventory, prices and descrptions on a nearly constant basis (e.g., changing hundreds of prices within seconds, several times a day), without having to be involved in the technical aspects of the site. Solution: Brainlink developed an ecommerce site for the retailer that fit their budget and needs, but that was easy to expand as their business grew. brainlink's unique tools allowed the retailer to easily add, remove and change products in their store as the market demanded. As the company and its website became more successful, brainlink continued to work with them developing a suite of unique business intelligence tools that allowed the retailer to constantly monitor and compare their competitors' inventory and prices to their own and strategize accordingly. Result: Over a two year period the retailer went from revenues of $1,000/month to annual revenues of over $1MM. Using brainlink's unique tools, the retailer was able to efficiently and easily make changes to their online inventory without technical knowhow. Additionally, brainlink's business intelligence tools assisted them in setting pricing, targetting advertising and staying ahead of the competition. For more information contact us at |